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Posted by Jennifer Kopf on Jan 22, 2020 4:06:59 PM

PCA&D's 2018 Designathon team (photo courtesy Pamela Barby)

If you're passing by PCA&D on the evening of Feb. 22, you'll spot several dozen students, faculty members, and alumni emerging into the dusk. They'll be bleary-eyed, maybe even a little over-caffeinated, and they'll have have earned every minute of their upcoming spring break naps.

They're Designathon veterans. Each year, in a 24-hour push of brainstorming, designing, refining, production, and presentations, PCA&D students and faculty create free marketing materials -- logos, websites, brochures, flyers, whatever's needed -- for local nonprofits.

The client organizations specify what they'd like to have. Design student teams ask questions, prioritize, and gather info. And, then, between Friday night and Saturday night, College classrooms are humming with students busy creating brand-new marketing campaigns from scratch.

"Students 'get it,'" says Graphic Design Chair Pamela Barby, Designathon's organizer. "They see the power of art and design -- how impactful what they do can be."

 

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Topics: designathon, graphic design, design, Design Thinking

Posted by Mia Aquino on Jan 17, 2020 3:46:28 PM

Hello. My name is Mia Aquino and I am excited to be back at PCA&D this winter, teaching SM 102 Advanced Social Media Marketing. You might have taken SM 105 Content Creation with me, or attended a workshop here on campus. If you haven’t, I’d love to introduce myself and tell you more about the course I am teaching this semester.

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Topics: Continuing Education, social media, digital marketing, Winter Classes

Posted by Natalie Lascek on Jan 15, 2020 9:30:44 AM

Caring for our creative minds is something that we don't always practice as much as we should. In this season of resolutions to eat better, drink less, and clear clutter, we should also be thinking about how we are stretching ourselves and our ways of thinking as well as creating time to engage in activities that make us happier - activities like making art

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Topics: Continuing Education, community, art support, Winter Classes, Creativity, Creative Care

Posted by Natalie Lascek on Jan 10, 2020 8:15:00 AM

So......what is Design Thinking? We could lay out all the academic definitions, but instead we sat down to chat with Salina Almanzar who will be teaching it in PCA&D's Continuing Education program this winter.

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Topics: PCAD, Continuing Education, professional development, certificates, Winter Classes, Design Thinking

Posted by Natalie Lascek on Jan 7, 2020 4:42:00 PM

UX and UI are two important concepts that are often used interchangeably, but actually mean very different things. We sat down to talk about our winter session UX/UI class with instructor Matt Hollenbach.

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Topics: PCAD, Continuing Education, Winter Classes, UX/UI, Web Design

Posted by Natalie Lascek on Jan 6, 2020 8:15:13 AM

Do you love virtual reality and want to learn more about how to design your own VR experiences? This winter, PCA&D is offering a pre-college Introduction to Virtual Reality on Saturdays starting February 1. This course will introduce high school students to the basics of building interactive virtual reality worlds which can be shared on VR devices, on the web, or on any smartphone headset! And the person leading this course is our own Ellie Cochran. Ellie is a graduate of PCA&D and a graphic designer, and we're so excited to have her back on campus.

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Topics: Continuing Education, graphic design, pre-college, Lancaster, alumni, Virtual Reality, Winter Classes

Posted by Jennifer Kopf on Jan 4, 2020 7:30:00 AM

"Sanctuary," 2018 (detail), Erick Antonio Benitez.

Focusing on contemporary issues, says artist Erick Antonio Benitez, brings an immediacy to artwork, a chance to immerse an audience, to inspire reflection, and -- when everything clicks -- to perhaps effect change in real time.

It's the final week for Esta Tierra Es Tu Tierra (This Land Is Your Land) in The Gallery at PCA&D, Benitez's multimedia exhibition on display since November. The Salvadoran-American artist's collection of photos, documentary film, and found objects document his travels over the length of the U.S.-Mexico border. Reflecting the stories of migrants, border agents, and Minuteman militia members, Esta Tierra Es Tu Tierra is a living archive of how contemporary American policy impacts and shapes the lives of those who experience it.

Based in Baltimore, Benitez earned a BFA in Painting from Maryland Institute College of Art in 2014. We talked to Benitez about the demands of focusing art on contemporary issues, his process of compiling many pieces into multimedia, multidisciplinary artwork, and the rewards of uncovering timeless themes living within real-time events:

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Topics: photography exhibit, main gallery, photography and videography, exhibit, the gallery at PCA&D

Posted by Jennifer Kopf on Dec 29, 2019 7:00:00 AM

A pair of PCA&D students have been selected for an international photographers' conference program in January.

Kennedy Bryant Toomey (‘22 Photography & Video) and Nicole Stoltzfus (‘22 Photography & Video) have been accepted into the volunteer program at the Professional Photographers of America's 2020 Imaging USA Conference in Nashville. They'll join more than 10,000 international photographers in Nashville for the six-day conference, an event that combines conference, trade show, and exhibition, and is the largest of its kind in the U.S.

Organizers, Kennedy says, "choose several students from around the country to participate in order to create networking and connections between big-name photography corporations and students."

Toomey and Stoltzfus sat down to share their thoughts about the opportunity -- as well as their dream cameras, assignments, and inspirations, and what drew them to pursue a BFA in Photography & Video at PCA&D:

 

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Topics: Transfer students, awards, student news, art students, honors, portfolio, internship, photography and videography, Class of 2022

Posted by Jennifer Kopf on Dec 11, 2019 10:27:55 AM

Todd Snovel last week was honored as the Business Diversity Champion at the Harrisburg Regional Chamber & CREDC's 2019 Catalyst Awards.

He was thrilled to accept the award, he says -- but not on his own behalf.

The award, Snovel says, "is on behalf of those brave Pennsylvanians who live in fear of losing jobs or housing, who are still facing the fear of those realities daily" in a state which offers no legal protections from discrimination to LGBTQ Pennsylvanians.

Snovel, Special Assistant to the President for Strategic Initiatives, joined the College in November, and has spent his career advocating for diversity and inclusion. The former Assistant Dean for Engagement and Inclusion at Lebanon Valley College, he most recently had been appointed by Pennsylvania Governor Tom Wolf to establish the nation’s first statewide Commission for LGBTQ Affairs.

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Topics: Announcement, PCAD, award, honors, staff, diversity and inclusion, inclusion, LGBTQ+, Todd Snovel, diversity

Posted by Jennifer Kopf on Dec 4, 2019 5:11:46 PM

 

 

When Alexandria "Lexi" Bonner wrapped up her final project for a PCA&D class on making a children's book, she didn't just shove the pages into a drawer and forget all about them.

No, those characters lingered in her mind: A mischievous firefly named Ember. A curly-haired, button-nosed child whose daytime curiosity spills over into a playful, creative dream world.

And Bonner, who'd long speculated about writing and illustrating a book, wasn't about to let that firefly and that child linger forgotten in a drawer forever.

 

Three years after earning her BFA in Fine Art from PCA&D, Bonner's tale about the pair's dreamtime adventure has been published as "Ember," a wordless book that tells its story solely through Bonner's illustrations.

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Topics: alumni, professional practice, Illustration, children's books, design, alumni art, author, publishing

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